Kick off to Bike Month Super Bicycle Festival in Larkspur This Weekend! May 5-6

Join us this Saturday, May 5th, and Sunday, May 6th, from 9 AM – 4 PM each day  The New Wheel’s Larkspur store located at 14 E Sir Francis Drake Blvd, Larkspur –  just below the bike/ped bridge connecting with the Cal-Park tunnel. The event is free but please register here.

Kicking off May as Bike-To-Work month, Super Bicycle celebrates all things E-bike – did you know that with more than a quarter million sold last year they outpaced electric cars in sales? It will be two days of food, beverages, family cycling, workshops, speakers, and test drives of the latest E-bike models and categories. Flatten those hills and enhance your bike-riding experience!

Originally inspired by the widespread adoption of battery-powered electric bikes found throughout Europe and Asia, Bay Area natives and recent Berkeley grads Brett Thurber and Karen Wiener began selling e-bikes out of their SF apartment in 2010. Now they own and manage two stores (San Francisco and Marin County ) which sell and maintain more e-bikes than any other retailer in the country.

“E-bikes have been in the news a lot recently” says Wiener, “you can feel the e-bike moment in the Bay Area now coming into its own. What’s not to like about a new way to get around that is fast, efficient, human scale and affordable? We see Super Bicycle as an introduction to a new mode of transportation that will revolutionize your day.”

In fact, CNN sees this as the ‘breakout moment’ for the electric bike in the US—a technology which has already achieved mass adoption in Europe and Asia. In their recent article they note that e-bike sales, up 25% last year, neared 270,000 units in the US.

Super Bicycle weekend this Saturday and Sunday May 5/6 (register here) is aimed at all kinds of riders, especially those looking to ride more with additional comfort, control, ease and excitement. “With so much local and national interest and excitement about the e-bike,” says Thurber. “We felt that there was a need for an event that allowed people to experience e-bike technology in a real-world setting, with a full range of high-quality, reliable and affordable electric bikes. Technology and style have gotten so much better, you can customize and optimize for comfort based on what you want out of it.”


What is Super Bicycle?

May is Bike-To-Work month, and Super Bicycle is a kickoff event for a month-long celebration of all things bike. Super Bicycle will happen on Saturday, May 5th, and Sunday, May 6th, from 9 AM – 4 PM each day. In addition to test drives of the latest and most popular e-bike models and categories including Sports/Mountain, Cargo and Urban Commuter, there will be:

Guided Test Rides 

An unparalleled opportunity to try the latest and greatest e-bikes in a number of categories, including comfort, speed, sport, off-road, city-commute and others in a super convenient setting. All with staff placed strategically on the course to offer coaching and advice; guided rides are free of charge and will be available from 10am to 4pm

Free Waffles & Coffee 9 – 10 AM

Join The New Wheel and representatives from e-bike manufacturers from around the country for waffles and coffee each morning from 9 – 10 AM, underwritten by Good Eggs Organic Delivery. Breakfast is free for all ticketed guests!

Lunch Prepared By Local Chefs

For lunch, Local chefs will prepare food on-site and lunch tickets can be purchased at the event with lunch served from noon to 1:30 PM each day.  Lunch tickets will be sold at the event.

Craft Beverages

Marin County Bike Coalition (MCBC) will be providing a selection of craft beverages, from beers on tap to locally brewed kombucha, coffee and tea throughout the day.  Proceeds from beverage sales will benefit MCBC. Volunteers needed – see below!

Family Cycling Workshops

Biking with your family is easier than it might appear. This is a chance to get the lowdown on the technology and techniques that make family biking viable for Bay Area families.

Commuter Workshops

Learn how to integrate an e-bike into your commute! Hear from New Wheel staff, e-bike commuters, and bicycle brands about what works for the Bay Area and how to transform your commute to work into a fun and inspiring ride.

Guest Speakers

MCBC Executive Director Jim Elias, & SFBC Executive Director Brian Wiedenmeier

What: Super Bicycle
When: Saturday and Sunday, May 5 & 6
Where: 14 E Sir Francis Drake Blvd. Larkspur California – next to Larkspur Ferry Building
Hours: 9 AM – 4 PM each day
Admission/Tickets: Admission is FREE, but advance tickets recommended; Info and tickets are at superbicycle.org

Big Thanks to all the Super Bicycle Sponsors & Community Partners

  • Super Bicycle is made possible in part through the participation of the following E-bike companies: Bosch, Stromer,  Riese & Muller, Focus, Gazelle, Kalkhoff, Tern, Faraday, Cleary
  • Advocacy & Community: Marin County Bicycle Coalition, San Francisco Bicycle Coalition, Trips for Kids Marin
  • Food & Entertainment: Good Eggs Organic Grocery Delivery, Sweetwater Music Hall, Lagunitas Brewery, Equator Coffee & Tea
  • Media Sponsor: Marin Magazine

Volunteers Needed For this Event!

MCBC needs a few volunteers to help spread cheer (by pouring beer) at this event – if you would like to help out (and are over 21) let us know when you could donate a few hours to keep enthusiasm high for Bike to Work Month!

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